Coghead Enables Affiliates To Deliver Web-Based Applications

Powerful Application Development Platform Lets Resellers Uncover New Revenue Opportunities with Software-as-a-Service Model

REDWOOD CITY, Calif. – Dec. 11, 2007 - Coghead today introduced a partner program designed to allow companies to develop and sell web-based applications rapidly with minimal cost for SaaS infrastructure. Targeted at VARs, system integrators, business consultants, and entrepreneurs with an idea for a “killer app,” the Coghead Affiliate Program provides to its members a powerful platform for developing and delivering custom web-based applications using a software-as-a-service (SaaS) model. Coghead is currently accepting a limited number of charter members into the Affiliate Program before the program goes live in the first quarter of 2008.

The Coghead Affiliate Program provides affiliates with a simple way to launch an applications business that can open up new revenue opportunities and extend their reach to more customers. With minimal upfront investment, affiliates can draw on their unique expertise to develop, sell, and manage sophisticated applications on the Coghead platform. Affiliates profit from Coghead either by selling a single web-based application to many customers or by developing high-value, customer-specific solutions. They can also generate revenue by selling additional services, such as development and customization services, implementation, training, and ongoing support.

“As a Coghead affiliate we are building an entire business around helping small companies get customized, high-tech solutions to basic business problems they simply could not get before Coghead,” said Govind Davis, solution designer at MCF Technology Solutions. “From the moment we made the leap to using Coghead, we knew that a revolution in business applications was right in front of us. The development process is straightforward, the applications are robust, Coghead offers excellent support, and the investment has been minimal.”

Currently, more than 25,000 do-it-yourselfers have registered to use Coghead’s online application development service. An intuitive, drag-and-drop interface makes it easy to quickly build sophisticated, robust applications – from managing sales pipelines to tracking supplies for restaurants – without any coding. The web-based services are developed and delivered using Coghead’s infrastructure, so affiliates can begin selling their new services immediately, without any investment in hardware, billing or co-location services.

“Web-based platforms have the potential for high-value, differentiated service delivery, but many resellers lack the resources to develop web applications and build a viable infrastructure for reliable delivery,” said Paul Salazar, vice president of customer and community development at Coghead. “The Coghead Affiliate Program eliminates these obstacles with a very fast and intuitive application development environment, a low-cost, highly reliable delivery platform, and a built-in infrastructure for reselling the service to customers.”

Coghead is currently accepting a limited number of charter members into the Affiliate Program. Charter affiliates will receive a quick start package of services from Coghead that includes application design assistance, marketing services, and training. To learn more or to sign up as a charter affiliate, go to http://www.coghead.com/affiliates.

About Coghead

Coghead provides a radically new way for tech-savvy businesspeople to create, manage, and deploy their own web-based applications. The Coghead service enables the users closest to a business challenge to create customized solutions in hours or days at a fraction of the cost of large packaged applications or custom development projects. Founded in May 2003 and funded by American Capital, El Dorado Ventures, and SAP, Coghead is staffed by industry veterans, serial entrepreneurs, and some of the brightest minds in software. For more information, visit the company’s web site at http://www.coghead.com/ and the company’s blog at http://blog.coghead.com/.